NSPRA Academy: Workforce Communications | Recruitment Messaging for Hard-to-Fill Positions

When:  Mar 5, 2027

NSPRA Academy: Workforce Communications track

Module 2: Friday, March 5, 2027 (12 - 2 p.m. ET, Virtual): Recruitment Messaging for Hard-to-Fill Positions

The best recruitment communication is designed for the audience you want to reach, not the position you're trying to fill. This session explores how to better understand candidate audiences, develop messaging that connects with their motivations, and use storytelling to communicate purpose, culture, and opportunity.

Guest Facilitators: Erin Robinson, Coordinator of Digital Media and Engagement and Hillary Donovan, Recruitment Marketing Specialist | Loudoun County Public Schools (Va.)

Single modules: $199 Members, $249 Non-Members