NSPRA Academy New Professionals Module 1 I Through the Superintendent’s Eyes

When:  Sep 16, 2026

Through the Superintendent’s Eyes (Single Module Registration)

This module focuses on the superintendent's perspective, equipping new school PR professionals to become trusted strategic advisors. Gain insights into leadership expectations, identify what superintendents truly need, master crucial conversations, and learn to solidify communications as an indispensable function deeply integrated into the district's strategic plan. This session provides foundational understanding and practical skills to serve as a key strategic advisor to district leadership from day one.

Presenters:

Heath Rocha, Superintendent, and Tanya de la Cruz, APR, Public Information & Engagement Officer from Los Gatos-Saratoga Union High School District (Calif.)

Melissa McConnell, Manager, Professional Development & Member Engagement, NSPRA

SINGLE MODULE PURCHASE 

To register for a bundle of modules or the entire program, please return to the main Academy page.

Invest in your professional growth and your district's success with flexible learning options:

  • Comprehensive Bundle - Full Academy
    • $1500 for NSPRA Members
    • $2000 for Non-Members
  • In-Depth Learning Bundle - 4 modules of your choosing
    • $850 for NSPRA Members
    • $1200 for Non-Members
  • Knowledge Builder Bundle - 3 modules of your choosing
    • $700 for NSPRA Members
    • $975 for Non-Members
  • Core Essentials Bundle - 2 modules of your choosing
    • $500 for NSPRA Members
    • $700 for Non-Members
  • Skill Spotlight - Single module of your choosing
    • $299 for NSPRA Members
    • $425 for Non-Members

Join the NSPRA Academy today!


Additional registration options (full track or multi-module selections)