NSPRA Academy - New Professionals | Module 6: Media Relations & Crisis Preparedness

When:  Mar 17, 2027

Media Relations and Crisis Preparedness

Single module registration of the New Professionals Track of NSPRA Academy

This module will equip participants with essential skills for reputation management and high-stakes situations. It will focus on building proactive relationships with local media, mastering effective media inquiry handling and interview skills, and developing a comprehensive crisis communication plan and toolkit for effective response. Participants will learn both the strategic "why" and the practical "how" behind managing media and preparing for the unexpected.                     

Speakers:

  • Melissa McConnell, Manager of Professional Development and Member Engagement, NSPRA
  • Katy Bergen, Executive Director of Public Relations, Lee's Summit R-7 Schools (Mo.)

SINGLE MODULE PURCHASE 

To register for a bundle of modules or the entire program, please return to the main Academy page.

Invest in your professional growth and your district's success with flexible learning options:

  • Comprehensive Bundle - Full Academy
    • $1500 for NSPRA Members
    • $2000 for Non-Members
  • In-Depth Learning Bundle - 4 modules of your choosing
    • $850 for NSPRA Members
    • $1200 for Non-Members
  • Knowledge Builder Bundle - 3 modules of your choosing
    • $700 for NSPRA Members
    • $975 for Non-Members
  • Core Essentials Bundle - 2 modules of your choosing
    • $500 for NSPRA Members
    • $700 for Non-Members
  • Skill Spotlight - Single module of your choosing
    • $299 for NSPRA Members
    • $425 for Non-Members

Join the NSPRA Academy today!