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As accessibility expectations continue to expand, many districts are realizing that accessible communication cannot depend on one communicator, one training, or one last-minute review process. In this PR Power Hour, school communicators will hear how districts are moving accessibility beyond compliance checklists and embedding it into organizational systems, leadership expectations, and everyday decision-making across departments. Through real-world district examples, explore how to build shared responsibility, strengthen internal alignment, and create sustainable communication practices that can evolve alongside changing platforms, staffing realities, and legal expectations. Our Mini Labs focused on accessibility practices, compliance requirements, and technical implementation. This PR Power Hour is intentionally positioned at the organizational systems level: how districts operationalize accessibility across departments, workflows, leadership expectations, procurement, training, and communication culture.
Presenter: Jillian Aykens, Communications & Marketing Consultant with CESA 6 (Wisc.)
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